Chadwells came to us with a cluttered and disorganised website that needed completely restyling and updating. They wanted to improve the quality of the service information that was offered to their clients at first contact, improve their online availability by providing access through all devices and create one simple method for contacting them.
Solution for Chadwells
Our team got straight to work designing this new site from scratch. The website needed to enable visitors to quickly access property information but also provide them with a secure and trustworthy feel so customers would feel confident buying and selling their property with Chadwells.
We created a simple property search form at the top of the page for maximum visual impact and give potential clients a clear way to navigate the website. We also included plenty of ‘calls-to-action’ including the ‘arrange a valuation’ buttons and the ‘request a survey’ form that are present across the site. Our team created a static page header that included the menu and contact details to ensure they remain visible at all times. One of the most important features of this site is that it is responsive, meaning it can be used by clients on any type of tablet or mobile phone without the user experience being adversely affected.
The website is linked directly to their office sales platform, DezRez, helping to reduce the amount of administration required. Once properties are listed on the DezRez system they are automatically populated directly to their website and also onto other property sales platforms such as Rightmove, PrimeLocation, Zoopla and many more. This reduces double entry and ensures their website is always up-to-date.
Result for Chadwells
The new Chadwells site is a vast improvement on its predecessor and has seen a month on month uplift in both organic traffic and total property listings. The simple, organised layout our team developed has also led to more subscriptions for their monthly newsletter. The responsive nature of this site has greatly benefited their clients too who can now access their listings at home or on the move.