Gem Freeman Jewellery is a unique range of silver, gold and leather jewellery hand made and hand crafted in Hampshire. With a stellar reputation locally as the go-to jewellery designer, Gem wanted to expand her business and sell more of her bespoke pieces online so she needed a much improved e-commerce website.
Gem had a unique style and identity in mind when we first met with her. Her distinctive logo and colour has to be incorporated seamlessly throughout the site giving it a stylish and contemporary feel. As Gem’s pieces are beautifully unique, we opted to make the website incredibly visual with a real focus on the jewellery. As well as background information about Gem, we focussed on her collections, commissions and portfolio, as well as incorporating an easy to use e-commerce shop to purchase goods online.
As well as creating a new website for Gem, we are also advising her on her social media management in order to drive more traffic to the site and make those all important sales. Awareness of Gem Freeman Jewellery is rapidly growing enabling Gem to further expand her business.
Gem now has a stylish new website to showcase her stunning designs which is generating new business sales for her. Thanks to the CMS system, Gem can add new products as and when she designs new pieces and the e-commerce functionality makes it easy for her to track and despatch orders. We are looking forward to helping Gem increase her online profile over the coming months and really become a leading figure in bespoke jewellery design.