Filta Refrigeration are a professional cooling and ventilation business that offers a nationwide service to their customers. Their previous website was several years old and failed to promote the key areas of the business sufficiently, so a new site was required to improve customer engagement and increase online enquiries. With a high number of existing customers tied into ongoing maintenance contracts, making contact easy was vital for this new site.
Solution for Filta Refrigeration
In a competitive marketplace such as the maintenance industry, new customers are often attracted to a business through engaging content and detailed information on previous clients or projects. This is no different for Filta Refrigeration, who can call upon recognisable names such as Jamie Oliver and Oxford United Football Club. The new site is immediately striking visually, combining full width images with coloured sections that encourage the user to continue moving down the page.
Customer service is also important for Filta Refrigeration, so introducing their team members early on the homepage helps to increase customer confidence and begin to build that business relationship. Our design team wanted to keep the overall feel of the site professional and sleek, keeping the menu and contact information visible at all times. Built from the ground up, this website remains user-friendly across all types of devices.
Result for Filta Refrigeration
Filta Refrigeration have seen a big increase in their organic search ranking since the launch of their new bespoke website, which has in turn led to an increase in online customer contact. They now have an ideal online platform to demonstrate to their customers what specific services they offer and the high quality customer experience they can provide.