We were contacted by Filta Environmental to design and develop a website that would effectively showcase their services for the commercial kitchens sector. Established in 1996, the Filta group are a leading provider of commercial kitchen services in the UK as well as the USA. The client wanted a streamlined website that would reflect the quality of their business and position them as leaders within their market.
As well as a bespoke website, the client also asked us to help with their ongoing marketing strategy with a drive for leads. Following our research into the industry and Filta's target market, we recommended an SEO campaign as well as lead generation and email marketing as the most effective approaches.
Our team designed and built a bespoke website based on the client's desire for a simple and streamlined user experience. We paired a simplified navigation system with high quality imagery to create a website that showcases the services provided by Filta and works well to drive leads on a daily basis. With responsive design and a custom news module, the site provides a personable relationship with potential customers from their very first point of contact.
Our understanding of website user behaviour led to the integration of contact forms across every page of the website which help to make Filta more approachable to their customers and, in turn, results in an increased number of leads for our client.
The bespoke website has received excellent feedback from the Filta team and proves its success again and again in the results and leads it provides the client. The design works seamlessly across desktop, tablet and mobile devices, supplying the streamlined and simple user experience the client desired.
Our work to optimise the site and drive traffic via lead generation and email marketing continues and we look forward to the continued success of their business as a result of an effective website and marketing campaign.