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Five steps in how to be successful online - Step One

Five steps in how to be successful online - Step One

5th March 2018

The first step any digital business should make is to evaluate their website to see if it’s modern and easy to navigate. Your digital presence is highly important, a recent study found that 57% of customers say they wouldn't recommend a business with a poorly designed website, so...

The business benefits of A/B testing

The business benefits of A/B testing

19th February 2018

A/B testing is an excellent tool for marketers looking to improve their goal conversion rates. It is an experimental method used to gather insight into audience prefences and behaviour by comparing two variants against each other by performance through analytics.

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