PPC stands for Pay Per Click and was created to provide business websites the opportunity to be advertised towards the top of a search engine results page instantly. Unlike SEO (Search Engine Optimisation) you pay every time your website is clicked on by someone on the...
How could a website benefit your business?
It seems that everyone has a website these days. Whether you run a large business in the home improvements industry or you are a small team of estate agents, there is one thing that businesses from all sectors have in common: a website has the potential to increase your sales, strengthen your relationship with existing customers and build brand new ones online.
To help you understand why your business needs a website, our digital marketing experts have put together a list of just a few of the benefits a brand new website could offer your company.
Ideal advertising platform
Unlike other forms of advertising such as print, radio or television, a website has no shelf life. Once your website it built and online, it will remain available for all to see for as long as you choose!
Edit your website as your business evolves
As your business grows and changes, a website will help you to keep your clients updated – whether you choose to do this via a news section, or simply by adding content about your new services or products.
Expand your opportunities
The great thing about the internet is that it is accessed from all over the world – with the help of our SEO team, your website could receive traffic from any desired location, helping you to spark interest in your business all around the country!
Open all hours
As well as the ability to be accessed from anywhere, a website allows your business to be accessed at any time too! There’s nothing more frustrating that having to turn customers away due to the confines of business working hours, and with your own website, customers can visit you any time of day or night and leave their enquiries ready for your to pick up during the next working day.
For more information about how Bespoke 4 Business can help you with your social media, website or to help drive targeted traffic to an existing website, please contact a member of the team on 01202 684400 or leave us a message requesting a callback here.
Using long-tail keywords is the key to beating the competition. The main component to using SEO successfully is to imagine what people are searching for in search engines such as Google, if you brainstorm how people use the internet, you will conclude that people do in fact type...