VW have recognised the significance of digital marketing in order to succeed in today's evolving market and are adjusting their approach accordingly. The car brand aims to become 30% more efficient by 2020, as it increases the digital side of its business, while cutting other sectors of the company....
B4B clients score with World Cup Event
Over 150 football fans congregated at AFC Bournemouth’s Vitality Stadium to watch England play Belgium in the World Cup as part of a social event organised by digital marketing agency Bespoke 4 Business and AFC Business, the club’s commercial arm.
Despite the disappointing result, business folk from throughout the region enjoyed curry and drinks laid on in the club’s Champions Top Floor Restaurant, as well as a half-time quiz presented by AFC Bournemouth player liaison and hospitality host Jimmy Glass.
Bespoke 4 Business Marketing Director Hayley Baverstock said: “These events always prove extremely popular and are a great way of bringing people together to watch some football, have a fun evening and also network in a relaxed manner.”
AFC Bournemouth Partnerships Manager Amy Marks said: “We had a splendid evening with an excellent group of business people, including a lot of new faces. It was very much a World Cup party and England’s 1-0 defeat did nothing to dampen spirits.
“We are grateful to Bespoke 4 Business, headquartered at Poole’s Albany Business Park and with clients in Dorset, Hampshire, London and across the UK, for sponsoring the event.”
AFC Business is AFC Bournemouth’s free-to-join business club which offers a host of benefits to its 1,600 members, such as attendance at regular events and breakfast networking meetings and enables the club to maintain a high profile in the business community.
Bespoke 4 Business specialise in web design, digital marketing and business management systems. Their enviable client base includes a number of the South’s leading businesses such as Carpet Barn, W&S Recycling, Broadview Shading Solutions, Town & Country Communications and Trethowans, all of whom were in attendance on the evening.